Damir doma
I love everything about Damir Doma as a designer, from the silhouettes of the garments to the use of minimal colour and earth tones.
I took inspiration from this to create one of my pieces.
At a mid to high end market level, I would say that I would place 'The Lost' somewhere near Damir Doma.
Rick Owens
I have always had a keen interest in Rick Owens as a designer. I love the risks he takes with his collections and the conceptual thinking behind the curation of every detail. Rick Owens isn't just a clothing brand, Rick Owens also have a furniture collection which adds to the whole brand lifestyle and aesthetic.
John Elliot
I have looked to John Elliot as a brand more for the aesthetic for the photo shoots and publication side to the brand. Like Rick Owens, John Elliot tries to communicate a whole lifestyle brand rather than just a clothing line.
The photo shoots really inspired my though process in how i wanted my shoots to look and how the message would come across.
Similar to The Lost, John Elliot portrays a sense of adventure and wandering. He names all of his cookbooks after where they were shot. for example; 'Running through Vietnam' which i found really inspiring. Therefore for The Lost i decided to make this a little bit more subtle, by using co-odinates from the locations of the photo shoots as titles. I felt doing this was really fitting to the concept of the brand, Nomadic, wandering, adventurous.
Greg Lauren
Greg lauren has been a big influence on The Losts garment side of the brand. From the pieced together garments to the overall aesthetic of the looks. They truly reflect that of a wandering man, someone who is adventurous, and loves being outdoors, but also someone who lives a city lifestyle. 


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